CHANNEL [V] - OPTUS Rihanna Invasion Day
Rihanna invaded Channel [V] this summer assuming control of the music station for 24 hours of programming courtesy of Optus Australia. Complete campaign deliverables consisted of multiple Invasion Day on air promos and complete on screen re-badged graphic assets. With the idea being conceived in-house at Channel [V], Where There's Smoke was tasked with creating the deserted landscape as the Invasion approached.
(The Directors Cuts)
CREDITS
Art Director - David Brown
Producer / Director - Mark Blondel
DOP / Camera - Toby Heslop
Designer / Compositor / Camera - Mark Blondel
Audio - Matt Brown
Production Company - Where There's Smoke